Don’t Let Perfect Be the Enemy of the Good with Brendan Wilson
In this episode of The Association Podcast, we’re joined by Brendan Wilson, International Marketing Program Manager at the Food Export Association of the Midwest. Brendan shares how his organization connects members and constituents worldwide by segmenting customer journeys, facilitating matchmaking at events, and supporting small businesses in their growth efforts.
In The Association Podcast Episode 45:
- Segmenting Customer Journeys
- Matchmaking for Global Connections
- Supporting Small Business Growth
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