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Making Things EASY for Your Clients with Patrick Dorsey (Impexium, EVP of Marketing‪)‬

Patrick Dorsey, Executive Vice President of Marketing at Impexium joins us to talk about Billhighway’s recent acquisition of Impexium and also about Patrick’s take on how to differentiate by focusing on making customer’s and member’s lives easier.

In Episode Six of The Association Podcast We Cover:

  • What is Impexium
  • Differentiation & Focus on Customer Experience
  • Making Things Easy Requires Empathy

Listen on Apple Podcasts

Listen on Spotify

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